Tag Archives: Digital Advertising Accountability Program

American Election Law Equals Transparency

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Political advertising and trust? They should go hand and hand. Now, to address this elephant in the room, BBB National Programs’ Digital Advertising Accountability Program (DAAP) launched the new Political Advertising program.

We can all breathe a sigh of relief, knowing that the BBB National Programs’ DAAP will be monitoring the transparency of political advertising this year. Hit play to hear from Jon Brescia, VP of Digital Advertising Accountability Program, and Ayaz Minhas, Programs Manager for Data Privacy and Digital Programs discuss this exciting new development!

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Domino Effect of CCPA

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To continue our #dataprivacyday conversations, Jon Brescia, VP of BBB NP Digital Advertising Accountability Program and Cobun Zweifel-Keegan, Deputy Director of BBB NP Privacy Initiatives give us a full download of CCPA and how the rest of the country will follow suit. Don’t miss out!

The Movement of Data Protection

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A global movement in data privacy law is happening as the EU is setting new standards, making data privacy a fundamental human right. Business reputations hang in the balance. Don’t let yours fall short. Cobun Zweifel-Keegan, Deputy Director, Privacy Initiatives (who operates the BBB EU Privacy Shield program) & Jon Brescia, VP Digital Advertising Accountability Program give us an inside look at what you need to know.