Tag Archives: Better Series

The Perfect Storm for Privacy and Adtech: How the End of the Cookie Era Will Reshape the Digital Marketplace



Many privacy professionals see the depletion of third-party cookies, paired with several technological, political, and cultural factors, as the perfect storm for privacy and adtech – one that will bring about fundamental changes to the advertising industry and the broader digital marketplace. In this episode, Colin O’Malley, Founder of the Lucid Privacy Group, Christy Harris, Director of Technology & Privacy Research at the Future of Privacy Forum, and Ayaz Minhas, former Data Privacy Manager for BBB National Programs, discuss the challenges and opportunities this ‘perfect storm’ is creating.


Why Teens Need Unique Privacy Protections



As the COVID-19 pandemic has heightened the digital environment, online engagement has increased across user demographics. In this episode, authors of the BBB National Program’s paper Risky Business: The Current State of Teen Privacy in the Android App Marketplace join us to provide insight into the importance of protecting teenage users. Listen in to hear Ayaz Minhas, Data Privacy Manager, Isaac Cronk, Digital Advertising Compliance Specialist, and Cameryn Gonnella, Compliance Manager explain “why now, why teens.”


Time for Revolution in the Direct Selling Industry



When speaking about the importance of the Direct Selling Self-Regulatory Council’s (DSSRC) recently published guidelines, President of the Direct Selling Association Joe Mariano said, “It’s time not just for evolution, but revolution.” In this episode, Joe Mariano speaks with Tom Cohn, Interim General Counsel and Corporate Secretary of New Avon, Brian Muir, Vice President and Head of Global Compliance of Nu Skin Enterprises, and John Parker, Chief Sales Officer and Regional President of Amway to discuss how the nature of this fast-changing marketplace has informed the direct selling industry’s approach to self-regulation, how the DSSRC has helped, and the work that lies ahead.

 


Retail Therapy: A Tale of Two Retails



It was the worst of times. It was the best of times. Well, for retailers, which one is it? Is the industry in a tug of war of experiencing both? Mark Mathews, VP of Research Development & Industry Analysis at the National Retail Federation sits with us to shed some light on today’s retail.

We have your retail industry news here. Be sure to join us on the Better Series for the next three episodes as we demystify the future of retail.


Companies with a Conscience



On this episode of Better Series, Rodd Wagner, Forbes Columnist, Author, and Researcher, shares the one must-have all companies need in order to cultivate a happy work culture. Wagner, with no apologies, helps us see that this one spark makes all the difference. Listen in for the details.