Tag Archives: Giving Season

Understanding Donor’s Trust This Giving Season



Can you believe it? It is that time year again. Time for gifting and giving. Charitable donations increases during the holidays and non-profits are preparing to see support pour in for their causes. However, do they truly understand how donors perceive them or how best to reach their most prominent supporters? Join us as we talk with Elvia Castro, Manager, Regional Charity Reporting and Bennett Weiner, Chief Operating Officer of BBB Wise Giving Alliance about their phenomenal report on donor trust.